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smg2020
38 Posts |
 Posted - 08/11/2008 : 11:59:04 AM
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With over 2 million adjustable rate loans due to recast within the next two months, this market today is a great market for the intelligent broker. What makes this market so ripe for leads you ask, well over the last four months we have seen solid consolidation within the industry and the joker brokers have gotten pushed out. Here is a testimonial of one of our clients; we won’t reveal exact identity to keep a form of anonymity.
Mike from Superior Lending:
“I tell you this market over the last few months has had me scared into believing it won’t get better” I realized that now with the changes that have gone on in the mortgage industry have actually created more of an opportunity for me. The minimum campaign I did with your firm, brought in over 80 calls over a two week period. All said and done I took in 50% rate of apps and closed over 20 deals. If you have the proper advertising firm, I believe we can both learn and grow with the changes in our economy. It is time to go old school on the market, time to pick up the slack and get going. Yeah the market got cleaned out for a better lack of words, but it’s not about how you fall but how you get back up. I am ready to run another campaign but I would like to double up the order to include my other branches. Thanks again John and Mike you guys are truly experts in our market.
If there are any questions I can answer for you, please let me know. Take a moment and visit our website at www.smg2020.com for more information, to see how our technology changes direct mail marketing.
Synergy Media Group
info@smg2020.com
800-313-8422
312-794-7911 |
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dawsonoot1
10 Posts |
Posted - 08/11/2008 : 1:26:33 PM
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| He is right! Mail is a perfect way to generate that business that your company needs to succeed and stay in business. At Titan List and Mailing Services we have some of the most unique, highest respond mail pieces in the industry. We also work as a data provider and can supply you with the targeted leads that would be necessary to make your campaign a success. For some more information about the targeted campaigns we are having the most success with these days please contact me. You can call 800-544-8060x210 (Dawson Oot) or you can email at dawson@titanlists.com. Thanks and I look forward to speaking with you soon! |
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2percentresponse
15 Posts |
Posted - 08/11/2008 : 1:43:35 PM
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quote:
Originally posted by dawsonoot1
He is right! Mail is a perfect way to generate that business that your company needs to succeed and stay in business. At Titan List and Mailing Services we have some of the most unique, highest respond mail pieces in the industry. We also work as a data provider and can supply you with the targeted leads that would be necessary to make your campaign a success. For some more information about the targeted campaigns we are having the most success with these days please contact me. You can call 800-544-8060x210 (Dawson Oot) or you can email at dawson@titanlists.com. Thanks and I look forward to speaking with you soon!
Yes but can any of you gentlemen guarantee a response? We can guarantee a 1% response on a Direct Mail Campaign, and we have programs where we can guarantee a 2%+ response. |
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dawsonoot1
10 Posts |
Posted - 08/11/2008 : 1:51:00 PM
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| First of all, response is not all that matters in a direct mail campaign and anybody who soley quotes response rates is suspect in my mind. I have dozens of campaigns that I could gaurantee a 2% response on, but you may walk away without making any money. The campaigns we have tailored to be the most successful are averaging at least a 1% response, but more importantly are targeting individuals you will be able to help. Who cares about 100's of phone calls if loans aren't being closed, that is nothing more than a headache. Respones is great, return on investment is better. |
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2percentresponse
15 Posts |
Posted - 08/11/2008 : 1:55:28 PM
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quote:
Originally posted by dawsonoot1
First of all, response is not all that matters in a direct mail campaign and anybody who soley quotes response rates is suspect in my mind. I have dozens of campaigns that I could gaurantee a 2% response on, but you may walk away without making any money. The campaigns we have tailored to be the most successful are averaging at least a 1% response, but more importantly are targeting individuals you will be able to help. Who cares about 100's of phone calls if loans aren't being closed, that is nothing more than a headache. Respones is great, return on investment is better.
You can't have results without a response rate. You're using fuzzy language here: "Averaging at least a 1% resposne"...what exactly does that mean?
Folks, if you're going to business with somebody, do business with a company that guarantees a Minimum of a 1% response rate.
Don't do business with a company that "averages at least a 1% response".
Ask yourself what happens when you're on the lower portion of that average? |
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321
24 Posts |
Posted - 08/11/2008 : 1:58:56 PM
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I am considering using Synergy Media Group and am pretty close to giving them the green light. So for all you out there who may be interested I will post my results (good or bad). Hopefully good for my sake.
John Walters
Mortgage 1 Solutions |
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raymondb
4184 Posts |
Posted - 08/11/2008 : 2:01:59 PM
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Arguing with each other when your both new here probably isn't the best road to take. Keep in mind your competing with proven companies that have been here for a while. Just my two cents. Just thought you two ought to know that being new to a forum like this and already having disagreements with each other wont end up being productive for either one, I promise.
BTW Guaranteed response % doesn't mean that the piece converted to deals. Anyone can mail to make the phone ring. It's all about relevant traffic and data mining. Some companies handle all of this including mine. My two cents. |
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2percentresponse
15 Posts |
Posted - 08/11/2008 : 2:07:08 PM
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quote:
Originally posted by raymondb
Arguing with each other when your both new here probably isn't the best road to take. Keep in mind your competing with proven companies that have been here for a while. Just my two cents. Just thought you two ought to know that being new to a forum like this and already having disagreements with each other wont end up being productive for either one, I promise.
BTW Guaranteed response % doesn't mean that the piece converted to deals. Anyone can mail to make the phone ring. It's all about relevant traffic and data mining. Some companies handle all of this including mine. My two cents.
You are right, I apologize...however, not just "anyone can mail to make the phone ring". We both know that to be false.
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dawsonoot1
10 Posts |
Posted - 08/11/2008 : 2:07:18 PM
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| What is fuzzy about averaging over a 1% response? We track the majority of our mail campaigns through a call tracking system and are able to put together monthly averages on response rates. Have we had campaigns that received below a 1% response? Of course. If you say that you haven't, your full of it. We have been in this business for going on 10 years now and know what works, know what doesn't work and have new avenues we are trying on a regular basis. The lucky part of it for all the smaller companies interested in trying direct mail... most of our 'trial' campaigns are done with the larger corporate offices we work with and those are typically the campaigns that could be defined as a crap shoot. If you want something that is tested and true, something that is sure to get you a response and return, we can definitely put you along the right path. |
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raymondb
4184 Posts |
Posted - 08/11/2008 : 2:17:19 PM
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lol your right i guess not everyone, but I mean that just because a guy promises 1 or 2% doesn't mean that you will make money. Now if he is getting that response off of a list that is very targeted for that company then heck yeah rock and roll. but just saying "hey i promise 2%" doesn't make that a good buy. thats all I was trying to say.
Good luck to you guys and welcome to the forum.
quote:
Originally posted by 2percentresponseguaranteed
quote:
Originally posted by raymondb
Arguing with each other when your both new here probably isn't the best road to take. Keep in mind your competing with proven companies that have been here for a while. Just my two cents. Just thought you two ought to know that being new to a forum like this and already having disagreements with each other wont end up being productive for either one, I promise.
BTW Guaranteed response % doesn't mean that the piece converted to deals. Anyone can mail to make the phone ring. It's all about relevant traffic and data mining. Some companies handle all of this including mine. My two cents.
You are right, I apologize...however, not just "anyone can mail to make the phone ring". We both know that to be false.
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321
24 Posts |
Posted - 08/11/2008 : 2:22:13 PM
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Michael,
please resend me the filter selection form, for some reason it didnt come through. Also can you have Leslie from your design team call me, I have a few questions.
Thank you,
John Walters
Mortgage 1 Solutions |
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smg2020
38 Posts |
Posted - 08/11/2008 : 2:26:21 PM
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John,
Will go ahead and let Mike know to resend the selection criteria. Will let Leslie know to get in contact with you as well.
David Lynch
Business Development Director
Synergy Media Group
dlynch@smg2020.com
800-313-8422 |
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windyctymktg
577 Posts |
Posted - 08/12/2008 : 9:02:12 PM
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| Raymond is right about response % correlating to actually making money. Dawsom it is just not cool thread jacking to push your services and definitely not a great wayto start off your BO posting. |
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realtorsfriend
169 Posts |
Posted - 08/28/2008 : 2:19:00 PM
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Lame. Start your own thread.
quote:
Originally posted by dawsonoot1
He is right! Mail is a perfect way to generate that business that your company needs to succeed and stay in business. At Titan List and Mailing Services we have some of the most unique, highest respond mail pieces in the industry. We also work as a data provider and can supply you with the targeted leads that would be necessary to make your campaign a success. For some more information about the targeted campaigns we are having the most success with these days please contact me. You can call 800-544-8060x210 (Dawson Oot) or you can email at dawson@titanlists.com. Thanks and I look forward to speaking with you soon!
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