JanSchrader
84 Posts |
 Posted - 05/15/2008 : 7:48:18 PM
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Discover the Small Commercial Lending Niche! This is where the action is today. Many residential brokers are adding commercial loans to their list of products. Now you can learn how to find them, how to market them, and how to write them in the FREE TELESEMINAR, “COMMERCIAL LENDING: TECHNICAL AND MARKETING FUNDAMENTALS.”
Hi, I’m Jan Schrader. Many of you know me as a trainer, coach, consultant, and 29 year veteran of the mortgage business. Over the years I have helped companies survive and thrive through tough, changing markets. One way I’ve done that is to identify opportunities regardless of market conditions. And today, one of the big opportunities is in small commercial loans. I’ll be hosting this important teleseminar, which will feature two industry experts: Mike Haltman, President of Commercial Capital Alliance; and Ken Adler, President of HotLeadMachine.com.
On the technical side Mike will lead us through the basics of commercial loan analysis, documentation, packaging, and underwriting, utilizing industry-wide accepted standards.
Ken will share proven techniques for cross-selling commercial loans to your previous clients, and soliciting new business. And I will be sharing techniques and strategies for differentiating yourself from the competition, creating a unique marketing position, and creating compelling reasons to choose you as the lender of preference. This FREE 1 HOUR TELESEMINAR will also show you how to:
· Market to commercial Realtors
· Position yourself as a small commercial specialist
· Discover and develop hidden referral sources
· Apply the Principle of “Concentric Marketing”© to create more business
· Access down payment and investment capital
· Benefit from unique aspects of commercial loans that create repeat business, and more!
Lines are limited, so register now! And remember to tell your colleagues.
WHEN: Wednesday, May 21, 2008
11:00 AM Pacific
12:00 Noon Mountain
1:00 PM Central
2:00 PM Eastern
REGISTER AT: www.lendingmastery.com . You will receive confirmation, phone number, and an access code.
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